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Break through the noise.

We help our clients and partners build the kind of world we want to live in.

About

Rob is a seasoned political strategist with over 20 years of experience in advocacy, campaigns, and policy. A Navy veteran, community organizer, and former Congressional staffer, he brings a unique blend of grassroots insight and strategic leadership to the fight for economic equity, housing security, and resilient communities.

 

From his start as a campaign intern to managing winning races, Rob has helped dozens of campaigns at almost every level—turning grassroots energy into real-world impact.

 

Driven by a commitment to service and solutions, he works to empower people, strengthen communities, and build a more equitable future.

Rob and Tumwater Firefighter holding Regional Fire Authority campaign signs

Rob (right) at the Regional Fire Authority campaign kickoff in Olympia in 2023.

Expertise

 

Réveille Strategies is a consulting agency helping clients break through the noise with bold strategy, clear messaging, and winning tactics.

  • Political Consulting

  • Strategic Communications

  • Field Organizing

  • Campaign Management

  • ​Treasury & Compliance

  • Brand Development

  • Data Analysis

  • Social Media

  • Volunteer Management

Rob Richards and puppy at parade with Thurston County Commissioner Tye Menser

Clients

State

Senator Jessica Bateman (LD22)

Representative Lisa Parshley (LD22)

 

County

Thurston County Commissioner Rachel Grant

Thurston County Commissioner Tye Menser

Kitsap County Commissioner Katie Walters

 

Judicial

Pierce County Superior Court Judge Joe Evans

Pierce County Superior Court Judge Clarence Henderson

Pierce County Superior Court Judge Diana Kiesel

Tacoma Municipal Court Judge Dee Sonntag

Municipal

Olympia Mayor Dontae Payne

Lacey City Councilor Carolyn Cox

Lacey City Councilor Robin Vazquez

Olympia City Councilor Yến Huỳnh

Olympia School Board Director Maria Flores

Tumwater Safe Streets

 

Union

Olympia Firefighters Union

Tumwater Firefighters Union

 

Non-profit

Coastal Community Action Program

Statewide Poverty Action Network

Citizens of Yelm

What people are saying.

WA State Rep. Lisa Parshley

“I can honestly say I wouldn’t be where I am today without Rob and his team. In 2017 I was a first time candidate running for Olympia City Council. They helped me get elected that year and reelected four years later. In 2024, we made the jump to the Washington State Legislature and I couldn’t have done it without their help.”

Lisa Parshley, State Representative 22nd LD

“Rob was instrumental in managing my mayoral campaign, bringing deep expertise in Olympia and Thurston County politics. His experience working with officials at all levels of government gives him a strategic edge, particularly with voter outreach. His data-driven approach, integrity, and support made a real impact. Rob knows how to ensure his candidates succeed one door at time!”

Olympia Mayor Dontae Payne and family

Dontae Payne, Mayor of Olympia

Scott Reynvaan

"Rob's help was invaluable in helping CCAP take our green energy program to the next level. His work pulling in strategic partners and locating grant money helped us move faster than we'd ever imagined."

Scott Reynvaan, Coastal Community Action Program

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